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Coloured pens: our iconic collections
L'importanza del colore nelle penne

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Coloured pens: our iconic collections


Coloured pens: our iconic collections

Universal, contemporary and captivating, Visconti’s coloured pens appeal to a very wide audience, regardless of age or gender. These avant-guarde writing instruments are the result of years of research and development, both in terms of design and materials. They also offer an interesting contrast from Visconti creations inspired by Florence’s artistic and cultural heritage, illustrious painters and evocative landscapes. They are stripped of all superfluous details to allow the bold nature of colour to predominate.

Colour becomes the focal element that characterises the pen’s aesthetics and essence, transforming it into a modern design object. In this article we highlight three solid-coloured models designed for a dynamic lifestyle.

IoPenna: much more than a writing instrument, an object of contemporary art

IoPenna, stands out among Visconti’s emblematic colour collections. This creation by the artist Gaetano Pesce can be defined as a true contemporary art object. For this project, the internationally renowned designer and architect has chosen six vibrant colours: orange, blue, yellow, red, green and purple

This special collection with its supple body made of soft resin, is an iconic representation of Pesce’s creativity. As the designer explained during the presentation of IoPenna at the Milan Design Week: “There is no difference between making a pen, a building, or a city, the underlying problems are the same.”

For the design of this pen, ad hoc machinery and equipment capable of shaping the barrel of the pen in malleable resin was specially built. The cap, shaped like the head of a dolphin, was made using our classic production methods to forge a precious mixture of transparent coloured acrylic resin. But it is the clip, made in the image of a human profile, that embodies the intimate and subjective aspect of the pen to give the collection its true personality.

Eco-Logic: the pen with a green footprint

Conceived with the future in mind, this eco-sustainable pen is made of a special bioplastic derived from hemp in three different colours: blue, red and black. Designed to minimise the environmental impact of its production, the Eco-Logic pen is the quintessence of Visconti’s philosophy, which has always been drawn to green research and innovation. 

This writing instrument with a minimal and sophisticated design is available in a fountain pen, rollerball and ballpoint version. The collection uses hemp, a plant with a strong and resistant fibre, perfect to act as the base for a bioplastic material. The pen’s shape is formed using an injection molding process. The natural colour of hemp tends to veer towards brown in the early stages of processing so our artisans add natural pigments to create the three colour variants.

Investing in the development of new types of renewable and eco-friendly materials is essential to continue offering innovative solutions and products on the market. In the Eco-Logic collection, research and creativity join to draw their inspiration from an untouched and primordial nature. To accompany this environmentally friendly collection, we have created a pencil case made from a natural recyclable material and a pen holder made from raw hemp.

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